In a way, it is. If you're an aspiring self-published author, musician, filmmaker or artist and you have to have a day job where you deal with the public, you might as well take advantage of this "free training". Why? Because publicists are expensive, and one of these days you may have to deal with the press on your own, and field inquiries on your own about your work. I've had friends who work in customer service positions who are artists and who grumble about having a day job, and I tell them there's opportunity there. What can you learn in customer service? It's public relations training, and even sales training Here's what you can learn:
-Professionalism
-How to market or talk about a product. This can definitely apply to the marketing of your own work. How do you talk about it? How can you help someone learn more about it?
-How would you respond to a difficult question?
-How would you respond to frequently asked questions?
-How would you respond if someone doesn't like what you do?
-What would you write and say in your own press release and public statements and responses?
These are just some of the things that you can apply to your own work. Explore life and be inspired by everything around you. There are so many things to be learned from it, even from the most unexpected of places.
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